As a specialty, we must either engage in creating and implementing clinically valid performance measures or have them imposed on us by external entities. Evidence-based products developed by otolaryngologists for otolaryngologists will be needed for our specialty to meet the demands of payers, accrediting bodies, and maintenance of certification and licensure programs, so that our members can succeed in the changing healthcare marketplace. As otolaryngologists–head and neck surgeons we must take the lead in defining what “quality care” means for our specialty. Your Academy’s goal is to develop clinical practice guidelines and performance measures that can apply to every practicing otolaryngologist–head and neck surgeon as quickly and efficiently as possible.
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